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Branding your business starts with an honest look at who you are what you're looking to accomplish. If you're a Saas company looking to scale and sell your business, you're looking for a brand that speaks the part of being "buyable." People forget that branding your business doesn't depend just on who you are, but…

This article will show you the art of conversion optimization. Conversion rate optimization, or CRO, is how you maximize every sales campaign your business runs. It's less of an art and more science, which means if practice helps, but a great strategy will make all the difference. You can apply these practices to your Facebook…

Instagram ads cost less than you might think if you have the right strategy for your business. The truth is that many strategies are for certain kinds of businesses and that business might not be yours. What is needed is a careful analysis of your brand's niche. Then take that information and try to create free…

Click Funnels is one of the best money-making tools on the internet today. This article will have two main parts to it. The first will be why you should use Click Funnels, or programs like it, to increase profits for your business with very low overhead. The second, and majority of the article, will focus…

A great video marketing strategy needs variety to be successful. That being said, adding variety while stay inside your brand is somewhat of a challenge. Many companies fail to implement a good video marketing strategy for the fear of not having enough good ideas. They fear putting out less than perfect videos will stop them…

Facebook story ads are an extension of your social media ad spend. Some marketers use them primarily, but it's best to be diverse with the type of ads you use. That being said, this guide is designed to show you how to make your Facebook story ads better. It will show you what makes a…

All businesses that sell physical products should take advantage of the opportunity of an eCommerce website. Selling on Amazon or eBay is great, but having your own website easily the most profitable way. If you employ the marketing tips below you'll easily be able to get traffic to your website and start a community that…

LinkedIn marketing strategies are pure gold these days, because everyone is on there and usually connected by cell phone. That means when you send them a message they undoubtedly read it. The trick is to make what you say interesting enough to get them to read it, which is something we will talk about a…

For this article, I didn't want to focus on just one social media platform to explain the latest social media psychology practices. These are over-arching principles that will help any company get out of the box. That's the key with many businesses. Getting out of the box, and this article will hopefully be enough for…

Twitter marketing strategies are nothing new, but the tactics have evolved since the little bird was born. This article delves into the best business strategies for businesses looking to snag some extra traffic to their website or other profiles. All Twitter marketing strategies boil down to the basics of marketing. Just keep that in mind…

Instagram stories are some of the most misunderstood tools on social media these days. This article will clear up how a business can use Instagram stories to improve the loyalty of their following by applying the strategies below. Marketing should always be routed in the basics, and the best way to think about Instagram stories…

It seems like everybody wants to turn their business into a well-oiled machine with a brand new landing page. It's not the cure-all for every business, but if you're using some kind of a funnel to sell a product or service you should use a landing page. Landing pages increase your chances of making sales…

So many business people are struggling to choose their marketing trends these days. I've been there and if you're stuck in shiny object syndrome you're probably wondering what to do. This article is for you if you're trying to find the right marketing trend for your business. I know you want to try everything, and…

Getting Instagram followers is one of the best ways to build a business from scratch. It really doesn't matter which industry you're in, Instagram is one of the fastest growing social media platforms on the planet. Get in now, while it's still powerful with these tips. The most exclusive full proof way to ensure you…

I just want to let you know that IGTV, aka Instagram Television is one of the best tools for virtually any business this year to build your brand. It's not all that different from video marketing, so if you're already doing that just migrate over to IGTV and thank me later. Now, anyone can have…