Must Have Tools For Social Media Management

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The modern social media space is so congested that it can be difficult for brands to reach their target demographic.In order to successfully scale out your social media campaigns, you have to determine the best methods to enable you to engage and connect with your target audience.

The most powerful social media marketing tools are always changing. However, the right social media management tools can save you loads of time. They can do this via post scheduling, prompting amazing content ideas, tracking your efforts, and much more.

To help bolster your marketing efforts in 2019 we’ve comprised a list of some of our favorite social media tools on the market. If you’re in the market to take your marketing efforts to the next level, check out these apps.


Videos are quickly becoming a critical element on every social media platform. Animoto enables you to create videos from video clips and images. Its drag-and-drop editor makes it easy to produce professional videos in just minutes. Pricing starts at $8 a month.


Buffer is a social media management dashboard that makes it easier to schedule all of your social media content under one roof. You can even schedule postings straight from the web with its Chrome browser extension. You can also track engagement and performance on the posts you’ve shared across all your social accounts. Buffer offers a free plans to begin with.


Canva is an unbelievably easy to use, drag-and-drop design tool which can help you create high-quality graphics. Because of the ease of use of this app it’s one of our favorites. The app has thousands of layout templates and is great for designing everything from presentations to custom blog/instagram/facebook posts. Canva has a free plan to test. Even more, if you love the app you can upgrade for more features.


Hootsuite is hands down one of the most popular social media management tools on the market. But does this make it the best? We’ll let you be the judge. The app enables you to locate, schedule, manage and report on social media with ease, and all on one platform. Thus making this tool is perfect for making the time marketers spend on marketing more efficient. You can start on the free plan and see what all the fuss is about.

Sprout Social

Sprout Social is yet another impeccable social media management tool that’s created to assist marketers and businesses increase their social media presence. It strives to help your business find, form and deepen real connections with the people who are engaged with your brand and drive ROI. Pricing starts at $99/user per month.


This day in age consumers expect the best experience from brands. That expectation is only going to increase in the year to come. With an overwhelming number of digital tools at marketers disposal. Thus, it’s up to you to determine the most beneficial apps for your particular business, relative to your unique needs and goals. The apps listed above will help make your exploits more efficient and elevate your content from mediocre to amazing.

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Anthony Catullo